Campaign Strategy
The featured projects highlight campaigns formulated with integrated media strategy in mind. The overarching approach for the respective campaigns was to work from a clear and comprehensive view.
In partnership with Naya Labs, I created and framed a DC Startup Week panel focused on Black entrepreneurs on the founders track.
In the Spring and Summer of 2020, Congress threatened waving some of the responsibilities of school districts and states to educate students with disabilities due to the disruptions caused by the COVID-19 pandemic. The #MyIDEAmatters campaign mobilized a fight against it.
In December 2020, the National Center for Learning Disabilities (NCLD) hosted the Above and Beyond Annual Benefit, its first virtual benefit, honoring courageous innovators.